Internet Communications 307

NET307 (Converging Media)

C2010 Information (March 2009)

Syllabus Statement

For at least twenty years, we have seen a trend towards ‘convergence’ in the media, as new social understandings and new business models emerge that break down the distinction between traditional media forms (print and broadcast news, films and games, and so on), as well as the rigid boundaries between consumers and producers. The Internet has played a critical role in this process, becoming the key frame of reference for discussions of the future of converging media. In particular, the Internet enables the production, distribution, remixing and remediation of an extraordinary array of digital media content and the linking together of otherwise separate media forms. In this unit, you will investigate why and how media is transforming in the era of convergence, and then put these insights into practice by creating innovative Internet-enabled media content, working either individually or as part of a small team. This unit will, therefore, bring together all of the skills and knowledge you have developed throughout your study of Internet Communications.

Outcomes

At the end of this unit, students will be able to:

  1. Demonstrate understanding of the conceptual underpinnings of converging media, Create Internet-based media products that exemplify convergence
  2. Create Internet-based media products that exemplify convergence, Present arguments that explore possible future developments for converging media
  3. Present arguments that explore possible future developments for converging media

Tuition Pattern

3 hour studio

Assignments

  1. Essay 20% Week 4 ULO 1,2
  2. Essay 30% Week 10 ULO 1,3
  3. Online Content Creation 50% Week 15, ULO 1,2

Pre-requisites

Web Design 200

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